CHOOSE YOUR PATH

TWO PLANS.
ONE MISSION.
MORE BOOKED JOBS.

Every home service business is at a different stage. ARK Local built two distinct programs so you can grow at the right pace — whether you want leads delivered to you today, or you want to own your market with your own brand.

ARK NETWORK PLAN
$550/mo — Leads delivered. Zero ad management.
ARK BRANDED GROWTH PLAN
$850/mo + ad spend — Your brand. Your audience. Your market.
PLAN 01

ARK NETWORK PLAN

$550 / MONTH — NO AD SPEND REQUIRED

ARK Local runs a unified Facebook and digital ad campaign under the ARK brand name, targeting homeowners across the Sarasota market. Every qualified lead that comes through — roofing, HVAC, plumbing, landscaping, remodeling — gets distributed to the right contractor in our network. You pay a flat monthly fee and receive real homeowner leads without ever touching an ad account.

WHAT'S INCLUDED
Access to ARK Local's shared lead network across Sarasota
Pre-qualified homeowner leads matched to your trade
Leads delivered via SMS and email in real time
ARK-managed Facebook & Instagram ad campaigns
Dedicated lead funnel with homeowner trust signals
Monthly performance report showing lead volume
No ad spend required — flat fee only
No long-term contract — month-to-month
WHO THIS PLAN IS BUILT FOR
YOU'RE JUST GETTING STARTED

You've been in the trades for years but marketing is new territory. You don't have time to learn Facebook Ads — you need leads now, not in 90 days after you figure out targeting.

YOUR BUDGET IS TIGHT

You're not in a position to commit $500–$1,000/mo in ad spend on top of a management fee. The Network Plan gives you access to a proven lead machine for a single flat fee.

YOU WANT LEADS, NOT LESSONS

You don't want to manage a CRM, review ad creative, or attend strategy calls every week. You want your phone to ring with real homeowners who need your service.

CASE STUDY — NETWORK PLAN

FROM 3 CALLS A WEEK
TO 14 BOOKED JOBS
IN 30 DAYS.

BRIDGES REMODELING — INTERIOR TRIM
Dave Bridges, Owner · Sarasota, FL

Dave had been running Bridges Remodeling for eleven years, mostly on word-of-mouth and the occasional Angi lead. The problem: Angi leads were shared with four other contractors, the homeowners were price-shopping, and Dave was spending 30 minutes per lead just to lose the job to someone who underbid him by $200.

He joined the ARK Network Plan in January. Within the first two weeks, he received 9 inbound leads from homeowners in the Sarasota area who had seen ARK Local's ads on Facebook and Instagram. Unlike Angi, these leads were not shared — Dave was the only trim contractor in the network. By the end of week four, he had closed 14 jobs totaling over $28,000 in booked revenue.

"I was skeptical because I'd been burned by lead services before. But these were real people — they already trusted ARK Local from the ads, so when I called them back they already knew who I was. That changed everything."

— Dave Bridges, Bridges Remodeling
22
LEADS IN MONTH 1
qualified homeowners
14
JOBS BOOKED
in first 30 days
$28K+
REVENUE GENERATED
booked in month 1
$25
COST PER LEAD
vs $85+ on Angi

"Best $550 I've ever spent on marketing. I don't touch the ads, I don't manage anything — I just answer my phone."

Dave Bridges — Network Plan Member
PLAN 02 — MOST POPULAR

ARK BRANDED
GROWTH PLAN

$850/MO + YOUR AD SPEND

Everything in the Network Plan, plus ARK Local runs a fully dedicated Facebook and Instagram ad campaign under your business name, targeting homeowners in your specific service area. You build your own audience, your own brand recognition, and your own pipeline — while still receiving ARK Network leads on top of it. This is how you stop competing and start owning your market.

EVERYTHING IN NETWORK, PLUS:
Dedicated Facebook & Instagram campaigns under YOUR brand name
Custom ad creative — copy, images, video — built for your trade
Audience targeting specific to your service zip codes
Retargeting campaigns to convert warm leads who didn't book
Monthly strategy call with your ARK account manager
Ad performance dashboard — see exactly where your money goes
Lead follow-up sequence (SMS + email) under your brand
Power-up add-ons available: Google Ads, video content, review campaigns
WHO THIS PLAN IS BUILT FOR
YOU'RE READY TO SCALE

You have a solid crew, you can handle more volume, and you're tired of waiting for referrals to trickle in. You want a real marketing engine running under your name — not someone else's.

YOU WANT TO OWN YOUR MARKET

You've watched the big national brands run ads in your area and take jobs that should be yours. The Branded Growth Plan puts your name in front of local homeowners every single day — before they ever call anyone else.

YOU'RE BUILDING LONG-TERM EQUITY

Every dollar in ad spend builds your audience, your retargeting list, and your brand recognition. Unlike Angi, you're not renting leads — you're building an asset that compounds over time.

POWER-UP ADD-ONS — AVAILABLE WITH BRANDED GROWTH
GOOGLE ADS MANAGEMENT

Capture homeowners actively searching for your service right now. Google + Facebook together is the most powerful combo in home service marketing.

REVIEW CAMPAIGN

Automated post-job review requests sent to your customers. More 5-star Google reviews = more trust = more booked jobs without extra ad spend.

VIDEO AD CONTENT

Short-form video ads (Reels, Stories) featuring your team and your work. Video builds trust faster than any static image and dramatically lowers your cost per lead.

CASE STUDY — BRANDED GROWTH PLAN

FROM SEASONAL SLOWDOWNS
TO A 12-MONTH PIPELINE
IN ONE QUARTER.

PELICAN BAY POOLS & SPAS
Nic, Owner · Sarasota, FL

Nic had been running Pelican Bay Pools & Spas for seven years. Business was good in the spring and summer, but every fall and winter the phone went quiet. He'd tried boosting posts on Facebook himself, but couldn't figure out the targeting and was wasting money on clicks from people outside his service area.

He started on the ARK Network Plan in September and immediately saw an uptick in leads. Two months in, he upgraded to the Branded Growth Plan. ARK built him a full Facebook campaign under the Pelican Bay Pools name — targeting homeowners in his specific zip codes with ads featuring his actual work. Within 90 days, his pipeline was full through March.

The retargeting campaign alone — showing ads to people who visited his website but didn't call — generated 11 booked consultations in the first month. "I used to dread November. Now I'm booked out six weeks in advance and I'm turning down jobs I don't want."

— Nic, Pelican Bay Pools & Spas
67
LEADS IN QUARTER 1
qualified homeowners
41
BOOKED CONSULTS
from retargeting alone: 11
3.2×
REVENUE INCREASE
vs same period prior year
0
SEASONAL DOWNTIME
first winter with full pipeline

"My name is out there now. Homeowners in Sarasota see Pelican Bay Pools every week. That's brand equity I couldn't build on my own."

Nic — Branded Growth Plan Member
SIDE BY SIDE

WHICH PLAN IS RIGHT FOR YOU?

FEATURENETWORK PLAN
$550/mo
BRANDED GROWTH
$850/mo + ad spend
ARK Network leads delivered to you
No ad spend required
Dedicated campaigns under YOUR brand
Custom ad creative for your business
Zip-code specific audience targeting
Retargeting campaigns for warm leads
Monthly strategy call with account manager
Ad performance dashboard
Branded lead follow-up sequences
Power-up add-ons available
Month-to-month, no contract
FREE — NO OBLIGATION

NOT SURE WHICH
PLAN IS RIGHT?
WE'LL TELL YOU.

Book a free Digital Audit with our team. We'll review your current marketing, your service area, your trade, and your goals — then give you a straight recommendation on which plan makes sense for your business right now. No sales pressure. No commitment. Just clarity.

Month-to-month. No long-term contracts. Cancel anytime.

FREE DIGITAL AUDIT
BOOK YOUR FREE CALL